Youtar Billiard Club | Streetwear Capsule Collection & Apparel Design

Client:
Youtar 1894 / Brest / 2025
Project:
Illustration / Print design

Client & Context:
Youtar 1894 is a premier boutique specializing in streetwear and curated vintage goods, located in Brest, France. The founders approached me to collaborate on a graphic narrative for their latest drop, seeking a fresh aesthetic rooted in their passion for billiards culture.

The Creative Direction:
We developed a cohesive visual identity that functions as a contemporary take on classic "Billiard Club" merchandise. The goal was to elevate traditional pool hall aesthetics into high-fashion streetwear, blending nostalgia with modern streetwear sensibilities.

The Collection: This project evolved into a comprehensive 5-design capsule collection. The graphics were adapted across a wide range of cut-and-sew garments and accessories, ensuring a unified brand look across: